Remember: when pitching new media usage to your management team that they have no clue what you are talking about. All they know are the negative issues they’ll have to deal with in trying to keep a hold of the reigns. After you walk them through the actual technology, you can then remind them about the …
Tag Archives: non profit
Blogs without RSS = Shouting in a rural area
I just tried to do a search for college access blogs through Google and found a few – much to my happy surprise! But, I was quickly denied any further gratification by realizing that none of them had (working) RSS feeds! A few had feeds, but those didn’t work, but the majority had none at …
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Moving Non-Profits Into the New Media Space
I was recently reading Dr. R Craig Lefebvre’s blog post on social networks or mobile usage in health communication campaigns. And I couldn’t agree more with the major assessments. In working with non-profits its hard to see past the fact that the audience you are serving is poor or maybe even negatively affected by the …
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T-Shirts, Pencils and Backpacks
I’m getting used to fighting the idea that the Marketing Department at my non-profit organization is more than just freebies (see title). I know people are not used to having a MD here, so confusion is bound to run rampant. Its OK though, I know its my job to educate. With patience. Also, I’m finding …
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