Ugh. I’m soooooo sick of hearing about the Millennial. Are we done with this yet? Has it passed? Do we have to wait for the next generation to finally stop being lazy and over typecasting these kids? I dont know why its been everywhere lately, from the business angle to the college angle. But I’m …
Tag Archives: New & Social Media
Uneducated Decisions
Remember: when pitching new media usage to your management team that they have no clue what you are talking about. All they know are the negative issues they’ll have to deal with in trying to keep a hold of the reigns. After you walk them through the actual technology, you can then remind them about the …
Moving Non-Profits Into the New Media Space
I was recently reading Dr. R Craig Lefebvre’s blog post on social networks or mobile usage in health communication campaigns. And I couldn’t agree more with the major assessments. In working with non-profits its hard to see past the fact that the audience you are serving is poor or maybe even negatively affected by the …
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You’re a marketer, I’m a marketer, but are we all marketers?
I often find that people confuse marketing with sales. Or that people just dont get marketing. Lets start with what marketing is not: 1. Marketing is not the tshirt, pens, pencils, backpacks, and other free swag I can give away department. 2. Marketing is not the logo police. 3. Marketing isnt including your marketing department …
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