With my birthday pending this week, I began to think about the offers that one usually gets on this day. Below are a quick four that I notice, and usually, look forward to. 1. Free Dinners!: Some local restaurants (and some chains I believe) say ‘Happy Birthday to you’ via a bevy of different offers. …
Continue reading “Birthday Marketing: Four Marketing Ways I’ve Been Wished a Happy Birthday”
During these 2008 NFL playoffs, I started to think about how my deep and undying passion for the New York Giants began. My family wasnt a big football family. My high school team wasnt that great. My father was more of a college basketball kinda guy. I realized that its like most product branding: it …
Continue reading “Branding and Product Loyalty: Looking At Your NFL Preferences”
I know I’m preaching to the choir here, since a majority of my readers are involved in the infamous ‘Facebookgate’ but here’s a few blog posts to catch you up on the dealings: The initiator and champion @bradjward: Squared Peg Post. Labeling of ‘Facebookgate’ @andrewcareaga: Higher Ed Marketing Post. My Two Cents: At first glance …
As a follow up to yesterdays ‘Yeay for Amazon’ post, I’m writing regarding today’s experience with Borders. As a rewards member, I receive emails regarding sales and new releases which come about once a month. These are useful and contain coupons for things I’ll actually buy. But recently, I’ve been receiving many emails regarding the …
I would never, ever, ever consider – or even read about – VOD. Not from anyone. I trust Amazon as a respected retailer, but I’m of the old school mentality of lay on your couch to get your movie fix Gen X’ers. I’m a comic book superhero movie buff, so of course I pre-ordered The …
I recently read a post by Chris Brogan discussing the idea that search is social. After initial brain digestion, I began to apply it to my new position to see what I could uncover. I’m realizing that there is much to be learned regarding our customers and how they access information, but also, what they …
By now, unless you were under a rock this weekend, you’ve heard about Plaxico Burress of the New York Giants accidentally shooting himself. As an avid NYG fan, this is not shocking news, but got me thinking about all of the incidents and absurdities we’ve had to deal with involving Burress. For all his work …
Continue reading “Under Burress: Three Ways to Not Pull a Plaxico.”
You’ve been trying to convince the powers that be that, at bare minimum, your college site needs RSS feeds. Perhaps you’re institution is considering using YouTube but is still on the fence. Asking for comments seems like a good idea, but what if those comments are bad? What do you do then? Well, if these all seem …
Check out my submission for the .eduguru new blogger contest. Remember to vote for me! 😉
In an effort to be transparent, below is what I typed up for my Vice President of Enrollment and Retention (AKA – my boss) regarding my key take-aways from Statmats 08. I may be wrong or right, but these points represent what I learned and need to leverage for my individual political situation. They in no way …
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